Content-First Branding
Content-First Branding
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Stacey Martin, Owner

Stacey Martin embarked on her entrepreneurial journey to address the evolving needs of organizations in enhancing their content maturity. With a rich background in digital and content strategy, Stacey's professional path is marked by her roles across both in-house and agency settings, where she spearheaded initiatives in brand transformation, web innovation, and user engagement.


Stacey's leadership at Content Matters is a testament to her commitment to integrating advanced content strategies that align with business objectives and foster significant stakeholder engagement. Her work consistently bridges the gap between technical execution and strategic vision, making her a pivotal figure in the digital content landscape.


Email Stacey

Chris Martin, Photographer/Art Director

Chris' imagery has helped to facilitate international conversations about the use and development of green spaces in communities. He is recognized in major publications including:


  • From State Capitols to City Halls: Smarter State Policies for Stronger Cities, by Alan Mallach, A Policy Focus Report. Published by the Lincoln Iinstitute of Land Policy, Cetner for Community Progress, copyright 2022.
  • Art on the Atlanta Beltline 10 Year Anniversary: 2010-2020 Retrospective, copyright 2021
  • Design for Good: A New Era of Architecture for Everyone, by John Cary, copyright 2017
  • The Atlanta City Design: Aspiring to the Beloved Community, City of Atlanta, Department of City Planning, copyright 2017.
  • Where We Want to Live: Reclaiming Infrastructure for a New Generation of Cities by Ryan Gravel, copyright 2016.
  • Rebuilding the American City: Design and Strategy for the 21st Century Urban Core, by David Gamble and Patty Heyda, copyright 2016.
  • Designing Healthy Communities, by Richard. J. Jackson with Stacy Sinclair, copyright 2012.


Now, he brings that perspective to Content Matters.


Go to Chris' online portfolio
"5 Minute Series" by Christopher T Martin, shared with Content Matters, LLC

We've created content for 20 years.

We've worked with world-class institutions including:

The Town of Chapel Hill, NC

City of Durham, NC

Social Venture Partners International

SolDesign Company

Cox Media

Atlanta Beltline Inc

Blue Cross NC

Emory University

Georgia State University

Duke University School of Medicine

and more.

What sets us apart

Female-led

Deep local roots

Deep local roots

We bring a unique understanding of the modern content landscape and what resonates with today's audiences.


Deep local roots

Deep local roots

Deep local roots

We're invested in the Chapel Hill-Carrboro community and bring a genuine understanding of the local market.

Collaborative Spirit

Collaborative Spirit

Collaborative Spirit

We work closely with you to understand your needs and goals, creating content that reflects your unique brand identity.

Data-driven approach

Collaborative Spirit

Collaborative Spirit

We track progress and measure results, ensuring your content is working as hard as you are.

Download our capability statement

Content Matters Capability Statement (pdf)Download

Our Work

From healthcare and higher education to small business, we've produced impactful strategies and high-quality content. And we've contributed thought leadership to award-winning industry blogs.  

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Content Matters

200 North Greensboro Street, Suite B13a | Carrboro, NC 27510

4042348201

CAGE:  9KPV5

SAM UEI: QKVY6AC9

North Carolina Small Business Enterprise (NCSBE) 

North Carolina Historically Underutilized Business (NC HUB Certified)

NACIS: 519290, 541643, 541910, 541921, 541922, 541511, 541830, 541720, 541990, 541611, 541519, 541512, 611430


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